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STREAMLINE PROJECTS - PROTECT MARGINS

Build With Confidence

We do more than supply premium fire and outdoor living products. Our National Fireplace Institute (NFI) certified experts help you select the right products for your projects, giving you confidence before you buy.

As the largest online hearth and outdoor living retailer, your customers are already researching products on Woodland Direct. Join our Pro Program to stay aligned with what they're seeing from inspiration to installation.

Become a Woodland Direct Pro
Years of Trusted Experience
25+
Residential Customers Served
1.6m+
Trade Professionals Served
18K+
NFI-Certified Specialists for Expert Guidance
40+
Outdoor fireplace with flame blowing in the wind.

130+ Pro Grade Brands. One Source. One Invoice.

Expert Support Every Step of the Way

From product selection and specifications to venting, clearances, and installation guidance, your dedicated NFI-certified specialist helps keep projects moving from quote to completion. 

  • Dedicated pro support channel and priority order processing
  • Product selection, specification, and installation guidance
  • Extended quote validity and expanded return protection 
  • Restocking fee waived for trade accounts 
  • Freight and damage advocacy — We work directly with carriers
  • Warranty claim assistance and manufacturer advocacy
  • Trade exclusive promotions 

You’re not just calling in and placing an order.

Our team acts as an extension of yours, helping ensure every order ships complete, compatible, and ready for installation - keeping your projects on schedule.

Fire, Simplified for Trade Professionals

Stop juggling multiple vendors. We provide a single-source solution for contractors and trade professionals. Fireplaces, venting, fire pits, outdoor kitchens, BBQs, patio heaters, stoves, components, and accessories — all shipped complete the first time on a single invoice.

Install Confidence, Not Just Inventory 

  • Curated pro-grade brands: Select lines exclusive to Woodland Direct 
  • Complete bundles that reduce reorders  
  • Expert support from selection to installation
  • Compatibility & clearance guidance
Fewer surprises. Fewer callbacks. Smoother installs.

Protect Your Job Economics

  • 30 day price protection on quoted jobs 
  • Install-friendly 60 day return window 
  • No restocking fees 
  • Volume-based pricing 
  • Freight & manufacture advocacy 
We handle carriers & manufacturers for you.

Complete Your Install in One Order 

  • Fireplace
  • Gas Logs, Controls & Accessories 
  • Doors, Grates & Screens 
  • Components & Venting
One source. One invoice. Simpler projects.

Speed That Keeps Projects Moving

  • In-stock inventory
  • Quick Ship | 1-2 day shipping on select items
  • Spec-ready documentation for permits and approvals
No incomplete jobs. No last-minute scrambling.

Join the 1.6+ Million Satisfied Customers

For over 25 years, we've been the trusted partner for customers nationwide.

I had installed two wall mounted outdoor heaters a few years ago that began to rust. I called Woodland Direct and without any hesitation they contacted the manufacturer and within a week I received two new heaters. That is awesome customer service and as a result I will always use and recommend this company.

Frank D.

Great ordering experience. My rep helped with sizing, color selection, and confirmed compatibility with my fireplace to ensure a perfect fit.

Scott V.

I recently purchased an gas igniter set from Woodland Direct. The original unit arrived with a 6' lead, but I needed a longer configuration. Their engineering support team responded within 24 hours and quickly provided a properly matched 10' unit. The entire process was handled professionally and efficiently. Excellent customer service and product support.

Warren S.

Unlock Your Pro Benefits

We provide decades of experience, industry certifications, and expert guidance to help you get the job done right.

Sign up today and get $250 off your first order of $2,500 or more*.

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